About Me

I’m a performance coach and nervous system educator working at the intersection of breathing, physiology, psychology and performance.

My work has been shaped by years of coaching, training, competing, studying and applying this stuff in the real world with leaders, athletes, first responders and people trying to function better under pressure.

I’m interested in one thing: helping people understand their system well enough to work with it, rather than constantly fighting against it.

MEET THE FOUNDER

hey, I'm Jamie!

I’ve spent more than a decade coaching people and most of my adult life exploring human performance.

For a long time, my own approach was pretty simple:

Train harder. Work harder. Keep moving. Do hard things.

To be fair, that mentality took me a long way.

But eventually, it also showed me its limits.

Despite doing many of the things I thought I was supposed to be doing, I was dealing with inflammation, recurring injuries, burnout, anxiety, brain fog and hormonal challenges.

Physical pain started showing up in my mind too, and life got noisy. I felt increasingly disconnected.

From the outside, things still looked solid. I was training, working, coaching and getting things done.

But underneath it, I started to realise that effort and discipline weren’t the whole equation.

I wanted to understand why a capable person could be doing all the right things and still feel like their system was working against them.

That question changed the direction of my work.

It led me deeper into breathing physiology, nervous system function, stress, recovery, psychology, movement and performance.

Today, I bring those areas together to help people better understand what is driving the way they feel, respond and perform.

Most importantly, what actually needs to change and what they currently have the capacity to shift.

TESTIMONIALS

TESTIMONIALS

What my clients say..

What my
Clients Say

How my work evolved

Breathwork was one of the first things that made me properly curious about what was happening beneath the surface.

Not simply cereal box breathing exercises. The physiology of breathing itself.

CO₂, oxygen delivery, respiratory mechanics, autonomic regulation, perception, stress and performance.

That curiosity expanded into years of study that hasn't stop across nervous system physiology, psychophysiology, movement, recovery and human performance.

The deeper I went, the harder it became to look at any one of those things in isolation.

How you breathe affects how you feel and perform.

How you interpret stress changes how your body responds to it.

Sleep, movement, relationships, recovery, training load and environment all influence the same system.

That is now the foundation of my coaching.

We look at the person as a whole, understand what their system is doing, and work from there.

Not a protocol for everyone.

Not breathwork for the sake of breathwork.

A structured process for building greater capacity, adaptability and performance in the life you actually live.

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Experience & Training

I’ve spent more than a decade coaching people across performance, movement, breathwork and behaviour change.

Over the past seven years, my education has expanded across breath science, nervous system regulation, stress physiology, psychology, recovery, movement and human performance.

My training includes:

School of Breath Science

Oxygen Advantage

Breathless - Master & Mentor

The Breathing Class - Dr Belissa Vranich

Spirit Breathwork - CCB

The Coaching Room - NLP & High Performance Coaching

Smart Body Smart Mind

Certified Ice Bath / CWI Instructor

Alongside 12+ years of strength, conditioning, movement and coaching experience.

But the qualifications are only part of it.

I’ve applied this work with athletes, first responders, private clients, groups, youth programs and government organisations, while continuing to test these principles through my own training, competition and coaching.

That combination of education, lived experience and real-world application is what shapes the way I work today.

I’m less interested in collecting methods than understanding which principles actually matter, when they matter, and how to apply them to the person in front of me.

Contact info

Services

1:1 Coaching

Workshops & Education

Programs

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